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SEO Manager

Location:

Hong Kong

Work type:

Permanent

Business sector:

Advertising, Arts & Media Marketing & Communications

Salary:

HKD30000.00 - HKD40000 per month

Job reference:

JO-1806-520099

Start date:

2018-06-01

Contact email:

stacey.wang@talentinternational.com

Advertiser:

Stacey Wang

Our client is one of the biggest leading news media company in the industry. They have great teams in APAC and the US working together to connect with news consumers around the world. Bringing together their print and digital platforms, they have further built up the trust of their reader and advertisers. With the excellent editorial, marketing and technical capabilities, they have shown great spirit in the innovation that fuels their development and foundation for continued success. 

Job Responsibility - 
  • Implement SEO strategies (Meta tag optimization, SEO directory submission, backlink strategy implementation.) 
  • Analyse program performance and take appropriate actions based on the analysis. 
  • Monitor organic search rankings to maximize traffic and other KPIs. 
  • Identify issues and factors impacting the technical performance of clients' and partners' website. 
  • Design and update a best practice document for the internal team and clients. 
  • Create strategic partnership within the online communities in Hong Kong and across Asia.
  • Create and maintain content calendars, in FB, Instagram, Weibo, and WeChat. 
  • Review user generated comments and posts. 
  • Foster communication with the online community to add value to the user's experience. 
  • Support in summarizing insights and conversations to create actionable, client-facing reports that lead to optimization. 
  • Assist with creation, conception, and presentation of social media strategy and integrated marketing campaigns.
Job Requirments - 
  • Degree holder with major in Communication, Marketing, Advertising, PR, Media Studies, Business or related discipline. 
  • Minimum 5 years relevant working experience. 
  • Demonstrated interest in digital sector and environment, in new technologies. 
  • Strong knowledge of SEO optimization, Content management system and best practices. 
  • Skills in Google Analytics, Google Webmaster tool, Baidu analytics,, basic HTML knowledge. 
  • Social Media savvy with knowledge of Facebook, Instagram, but also Chinese platforms WeChat, Weibo, youtube - both functionality and user's experience preferred. 
  • Highly attentive to detail, strong analytical, critical thinking ability and organizational skills. 

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